Logo Description:
Logo for a water-themed amusement park in Draper, Utah. For what it’s worth, Cowabunga Bay is one of the largest water parks in the world. The park boasts as it centerpiece, the world’s largest tipping bucket, a fact that we’d use in the later stages of the logo design process. The creative brief on this project was fairly straight forward – we were to design a logo that represented the water park, appealed to kids (and their parents) and was to have a fun vibe. Colors were no object, in fact the more the merrier, but the logo had to be adaptable for a wide range of applications – everything from signage to print advertising, clothing and embroidered goods to traditional business staples.