I am a personal fitness trainer, and cater primarily to women. I am a military vet, so especially like to reach other vets (hence the name). My workouts are tough, but I also strive to empower women to become more comfortable and confident when it comes to exercising — hence, becoming a “badass”. I have a fun/funny personality, but can also be a bit of a hard ass when it comes to training my clients and setting them up for success. I’d like my brand to reflect that.